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Salary Negotiation: How to Ask for What You're Worth

by Anas Chhilif·

Why Most People Don't Negotiate (And Why That's a Costly Mistake)

Here's something worth sitting with: most job candidates accept the very first salary they're offered. Not because it's always fair or competitive, but because negotiating feels uncomfortable. There's a fear of coming across as greedy, a worry that the offer might get pulled entirely, and honestly, a lot of people just don't know where to start.

The reality, though, is that employers almost universally expect some form of negotiation. Hiring managers build wiggle room into their initial offers precisely because they anticipate a counter. When you accept the first number without a word, you're essentially leaving that wiggle room as a gift to your employer. Studies consistently show that the vast majority of people who push back receive a higher offer, and very few risk losing the job over a respectful negotiation.

So the question isn't really whether you should negotiate. It's how to do it in a way that feels natural and lands well.

Research Your Market Value First

Negotiation without data is just guesswork, and guesswork rarely goes well. Before you sit down for any salary conversation, you need a solid understanding of what people in similar roles, at similar companies, in your geographic area are actually earning. That number is your anchor, and it's far more persuasive than saying "I was hoping for more."

Good places to start your research include LinkedIn Salary, Glassdoor, Levels.fyi (for tech roles), and industry-specific salary surveys. Talk to peers in your field if you can. The more sources you combine, the clearer the picture becomes. Aim to arrive at a range rather than a single number, and know the floor you'd genuinely accept.

Also factor in your specific experience, certifications, and any niche skills that might push your value above the median. If you've led teams, shipped major projects, or brought quantifiable results to previous roles, those are legitimate reasons to target the upper end of the range.

When to Bring Up Salary

Timing matters a lot here. As a general rule, let the employer bring it up first. This is especially true in early-stage interviews, where you're still establishing your fit for the role. If a recruiter asks about your salary expectations before you've had a real chance to evaluate the position, it's perfectly fine to deflect: "I'd love to learn more about the full scope of the role and the team before we get into compensation. Is that okay?"

Most recruiters will respect that. The ideal moment to negotiate is after you have a formal offer in hand. At that point, the company has already decided they want you. The power dynamic shifts in your favor, and you can negotiate from a position of genuine mutual interest rather than speculation.

How to Frame the Negotiation

The framing of your negotiation matters almost as much as the number itself. Start by expressing genuine enthusiasm for the offer. You want the hiring manager to know you're excited, that you see yourself in this role, and that you're not trying to play hardball. From there, anchor your counter on market data and your experience, not on personal financial needs.

Saying "I need more because my rent went up" puts you in a weak position. Saying "Based on what I've seen in the market for this level of role, and given my background in X and Y, I was hoping for something closer to Z" is grounded, professional, and hard to argue with.

"Thank you so much for the offer. I'm genuinely excited about this opportunity and joining the team. After looking at market rates for this type of role and reflecting on my seven years of experience, I was hoping for something in the range of 62,000 to 65,000 euros. Is there any flexibility on the base salary?"

Notice that this script doesn't apologize, doesn't demand, and doesn't create tension. It expresses enthusiasm, backs the ask with a reason, names a specific range (not just "more"), and ends with an open question that invites dialogue. That's the tone you're going for.

Negotiating Beyond Base Salary

Sometimes the base salary really is fixed. Budget constraints, internal pay bands, and company policy can all put a hard ceiling on what's possible. But that doesn't mean the conversation is over. Total compensation is a much bigger picture.

Consider what else you could negotiate:

  • A one-time signing bonus to bridge the gap
  • Remote or hybrid work flexibility (which has real monetary value)
  • Extra vacation days or additional PTO
  • A professional development or learning budget
  • An accelerated first performance review (say, at 6 months instead of 12)

Each of these has tangible value. Remote work alone can save thousands in commuting costs. An accelerated review creates a structured path to get your salary where you want it within months. Think of the total package, not just the number at the top of the offer letter.

What to Do If They Say No

A flat "no" doesn't have to be the end. Ask what it would take to get to your target number. Is it tied to hitting certain milestones? Is a formal salary review possible at the 6-month mark? If so, get that commitment in writing. A verbal promise during the hiring process has a way of getting forgotten once you're onboarded.

If the company simply can't or won't move at all, on salary or anything else, that's actually useful information. It tells you something about how they value their people and how much flexibility exists in the culture. You now have what you need to make a clear, informed decision about whether to accept.

A Few Common Mistakes to Avoid

Even well-prepared negotiators can trip up on a few common pitfalls. Naming your number first in an early interview can work against you if you're undervaluing yourself or boxing yourself in too early. Giving a range that's too wide (say, 50,000 to 70,000) signals uncertainty and often results in being anchored to the lower end.

Another common mistake: accepting or declining on the spot. You're always entitled to take a day or two to review an offer. In fact, a brief pause often signals that you're a thoughtful professional who takes decisions seriously, not someone who's desperate or indifferent.

Final Thoughts

Salary negotiation is a skill, and like any skill, it gets easier with practice. The first time is always the hardest. But here's the thing: the worst realistic outcome is that they say no and you still get the job at the original offer. The best outcome is earning significantly more per year for a single, well-prepared five-minute conversation.

That's not a confrontation. That's just knowing your worth and being willing to say so.